Why we "woof!"
Changing pet rescue is only one part of our mission. We also want to see the entire system revamped and dog care and education more prevalent.
Simon Says Foundation is providing honest education, transparent rescue work, and philanthropy working toward building a world where there are fewer dogs in rescues and more thriving in homes.
Inspired by one
Simon wasn't just a "dog." He was the truest form of love and taught us dogs give fully, endlessly, and without conditions.
In his honor and memory, we created a 501(c)3 foundation worthy of him in hopes all dogs can live with dignity, respect, safety, and care.
Simon Says Foundation is built from love, backed by truth, and driven by the belief that all dogs deserve better.
For Simon: May 5, 1999-May 21, 2011.
The founder
Stephen brings over 30 years of experience in consumer packaged goods, from managing $70M+ programs at multi-billion global giants to nimble work with turnarounds, startups, and celebrity brands.
He’s navigated and managed every stage of the CPG lifecycle. It’s relevant because it means as an expert, he’s thought of everything from the start. He is definitely no pup to the pack.
For the past decade he’s also been deeply embedded in the world of dog rescue. As a board member of two rescue organizations (one being the largest breed-specific rescue in the U.S. with over 15,000 lives saved), Stephen has personally assisted in the rescue of more than 600 dogs since 2023.
Simon Says Pet & The Simon Says Foundation are his legacy. They are designed from the ground up to benefit dogs, save dogs's lives, and help dog parents be better owners.
Stephen is also pulling back the curtain on the harsh realities of shelters, rescues, and breeders driving toward real, nationwide legislative change.
It is time to end the needless killing of dogs.
our leads
Dustin W.
Sitting on our board of directors, Dustin brings with him 10 years of dog product development. He specializes in making certain the products going into shelters and rescues are "rescue-ready."
Annalisa M.
Anna is a rescue owner herself for over a decade. She manages all our legal affairs, reporting, and our compliance. She has partnered and served as a mentor to the founder early on.
Kevin H.
Kevin sits on our board of directors as a founder and brings with him 30 years of marketing expertise in billion dollar companies. He heads up our digital expansion strategy across platforms.
Kaitlyn B.
Kaitlyn is our creative director helping to create our brand and visual direction. She is instrumental in making sure we stand out from other brands with strength in our visuals and voice.
Where the Simon Says Foundation sits in the pack
We are here to help, not confuse. That's why all of our support for dogs and dog parents come through 3 pillars.
PHILANTHROPY
We run a lean organization with full transparency. It's a legal requirement. Your dollars help save lives every single day. We can't do it alone, so when you give, you should know where it goes.
ACTION
Dogs aren't going to save themselves. And right now, we need more people who really care about dogs, not clicks. Get out from behind the screen and into shelters and rescues near you.
EDUCATION
Our goal is to improve the quality of life for dogs by giving clear and correct information to their pet parent(s) on all things “dog.” Better pet parents mean happier and healthier dogs.
At our core we are about creating a better future for all dogs. Every dog saved is a miracle and every dog lost is a heartbreak.
So many ways to make a difference: dollars, time, networking, sharing, adopting, and fostering.
You can make a financial donation to the Simon Says Foundation (which goes to our saving dogs initiatives) or directly to one of our approved rescue or shelter partners.



